THE LAST WORD

There will be days of sunny weather when you will be forced to sit in your office and listen to Mrs. Weighty tell you why Hortense should be pianist, when Hortense is too slow to catch cold and can’t play anything beyond second grade music.
Or you must listen to Mr. Shiftless whine because he can’t [...]

HOW TO BEHAVE AT CONVENTIONS

A CONVENTION, Oswald, is a body of preachers entirely surrendered to gab. You must make it a point to attend conventions, otherwise you will be a back number, having missed all the oratory, the scheming, and the wire pulling common to these meetings.
The most important thing for you to remember is that you must make [...]

HOW TO MAKE A PREACHER’S WIFE HAPPY (For the Congregation)

RULES:
1.    When the new minister and his wife arrive, before she removes her hat or unpacks the dishes, telephone her that she will be expected to teach a Sunday School class, become president of the Missionary Society, sponsor a young people’s society, and teach a training class.
2.    Call her to the phone often; any trivial [...]

THE PREACHER’S WIFE

For the sake of clearness and brevity, I will tell what I know about preachers’ wives in two sections, Oswald. In one will be advice for Mrs. Oswald; in the other, advice for the congregation. I suggest that Emma Alice read the latter part for she has always been addicted to Rule Number Eighteen.

It would [...]

ADVERTISING AND REVIVALS

If you want to be a modern, successful, up-to-date preacher, Oswald, it is absolutely necessary that you advertise! And why not? Banks advertise and the picture industries spend millions advertising. Look what advertising has done for halitosis and B. O. And but for advertising, would you have known that Heinz has fifty-seven varieties? The correct [...]